Please review all of the finalists under Teen, Gen Y and Grown Ups categories and knotch on each one of them to cast your vote.
Gen Y Video
Anyone from 21-34 yo
"Technically Speaking: Dads Read Texts Their Daughters Sent To Their Boyfriends" by T-Mobile + Elite Daily
Technically Speaking is a series of social experiments showcasing all the different ways phones bring us together. From sending texts, to taking selfies, to sparking romantic connections, we use our phones for far more activities than actually making any calls. Powered by T-Mobile.
"Why Being a Manly Man is Overrated" by Stoli Vodka + Elite Daily
A real man is secure enough to drink what he wants, do what he wants and be who he IS. Watch as our comedians explain why they've had enough of society's pressures — because being a manly man really is overrated.
"Behold the Foolproof 3-Step Guide to Contouring" by Maybelline + PureWow
Maybelline wanted to be the leader in the space for beginner contouring with their new product, Master Contour Kit. PureWow created a custom video on how to contour. The purpose was to educate readers on the ease, convenience and natural enhancement qualities of utilizing Maybelline’s Master Contour Kit
"What If Bears Killed One In Five People?" by It's On Us + Electus Digital
One in five women will be sexually assaulted by the time they finish college. Stats like this can be difficult to comprehend and often get ignored. Our goal was to create a metaphor through such an absurd situation, like a bear invading your apartment, that the message would finally be absorbed.