Please review all of the finalists under Teen, Gen Y and Grown Ups categories and knotch on each one of them to cast your vote.
Grown Ups VIDEO
Anyone over the age of 35 yo
"Age of Wisdom" by TD Ameritrade + Upworthy
Upworthy and TD Ameritrade partnered to create a content series for the Age of Wisdom campaign. The goal was to make talking about money less taboo in society, and to show examples of how spending money the right way can lead to happiness.
"Give the Gift of Home" by Air Wick + Droga5
Air Wick captured the journey of older folks as they downsize from one home to another. As they left the home they've known for ages to a new one, Air Wick captured the essence of their old home in a custom scent to make downsizing less painful.
"The Age of Elegance" by Covergirl + Purewow
PureWow partnered with CoverGirl and select influencers to help bring the Simply Ageless product line to life. Custom videos featuring each of the influencers provided insights into their lives and the reasoning behind why they use the CoverGirl products.
"Real Strength Highlight Reels" by Dove Men+Care U.S. + Edelman
By sharing the personal stories of Carson Palmer and Jordy Nelson through their “Real Strength Highlight Reels,” we showcased that the moments that truly define these men as heroes – the off-the-field instances where they experience care with family, friends and in their communities.
"Raining Octopuses" by GE + BBDO New York
Bizarre things can happen in the world, like octopuses falling from the sky. GE is here to show the world that it is ready to handle whatever the world throws at it.
"Sports Thrillistrated" by Lexus + The Foundry @ Time Inc.
Sports Illustrated and Lexus Performance teamed up to thrill viewers and soccer enthusiasts through buzz-worthy video stunt featuring American soccer icon Clint Dempsey. SI & Lexus created a three-part trick-shot video campaign, showcasing the performance, thrill, and fun of three Lexus F-Sport performance vehicles through highly shareable and press worthy clips.